User-generated content platforms are a highly effective and trending marketing strategy to drive results in your favor.
UGC platforms help you leverage the power of user-generated content. These tools empower you to build brand trust among people and maximize your ROI.
Basically, “User-generated content is any type of content that is created by users or customers. UGC can be text, videos, images, reviews, etc.”
According to Everyonesocial, millennials trust UGC 50% more than original content generated by the brands that help them to make purchasing decisions.
You can leverage this UGC by using the right UGC platforms. User-generated content platforms allow you to collect and display UGC or social proofs from various social media channels in one place.
Best 7 User-Generated Content Platforms
Choosing the best user-generated content is always a hefty task. Too much marketing research is required to choose the best one. So, here is a list of the best UGC Platforms that lets you maximize your marketing campaign ROI.
Come, let’s have a look at each.
1. Tint – UGC Everywhere
Tintup is a really powerful and trusted UGC platform that allows you to discover, aggregate, curate, moderate, and display user-generated content to your audience in a really customizable and engaging manner.
Tint gives you complete control and allows you to sit in the driver’s seat to manage and find out the user-generated content that you actually need. It is a really good tool if you wish to display social proof to your audience and inculcate user trust in your brand.
2. Onstipe – Display Social Media Stories
Onstipe is the most amazing UGC aggregator and display platform. It aggregates user-generated content and brand-generated content for your brand from multiple social media channels like Facebook, Twitter, Instagram, and many others.
You get amazing moderation and curation features that allow you to filter irrelevant content from getting displayed.
The customization features allow you to enhance the visual appeal and look of your aggregated UGC feeds. You can embed it on your website or display it live at the events. This way you can get to display live user-generated content to your audience and gain their trust.
Additional features like Autoplay videos on cards make your UGC feed more attractive and engaging. Onstipe is the best UGC platform for leveraging UGC more efficiently.
3. Bazaarvoice – Connect With Customers
Bazaarvoice is a visual content platform that allows you to make your e-commerce business flourish and grow. It simply makes you social sell and helps you increase sales through social media.
Bazaarvoice helps you to set your online shop by allowing you the functionality to embed shoppable posts by leveraging user-generated content. Brands can easily pull together their UGC and embed it on the site to boost conversions.
If you are an E-Commerce platform, Bazaarvoice might be the perfect fit for you.
4. Yotpo – Visual Marketing
Yotpo is a commerce marketing cloud solution that offers the most advanced solution to benefit from customer reviews and profit from your visual marketing strategy.
Its effective AI technology allows you to collect customer reviews and Q&A across every marketing channel. Yotpo collects every type of UGC and helps you to create shoppable galleries on your web pages to improve the buyer journey experience.
Yotpo gives you the functionality to build on-brand loyalty & referral programs, and showcase customer images and videos.
5. Olapic – Visual Commerce Platform
Olapic is a highly engaging visual commerce platform that lets you utilize user-generated content from multiple social media platforms to help you achieve a high-performing visual content approach optimized for every touchpoint.
Olapic helps you to turn your user-generated content into commerce. Also, with the help of the short-form videos feature you can transform your UGC images into engaging motion videos.
6. Pixlee – Influencer Marketing Platform
Pixlee is a UGC marketing platform. It helps you create an engaging shopping experience and build trust. It helps you put customer stories at the center of your marketing strategy. It also gives you the functionality to curate and optimizes your content performance.
Pixlee has complete AI-powered search filters It also gives you a full analytics feature to measure your marketing ROI.
7. Taggbox – UGC Means Brand Trust
Taggbox is a user-generated content platform that creates and publishes UGC campaigns across different marketing touchpoints.
It’s an ideal platform to build brand trust, increase user engagement and sales. Taggbox allows you to collect all of your social media feeds in one place. It allows you to measure the performance of your UGC through analytics and make UGC more efficient.
Choose your UGC platform
So, we have covered all the best User Generated Content platforms in this article. Through these UGC tools, you can incorporate UGC into your marketing strategy.
We recommend you go with Onstipe – the best tool to leverage your consumer-generated content. Onstipe is a reliable and impactful tool that comes with affordable plans. So, what are you waiting for? Explore the above-mentioned best user-generated content platforms and take your marketing to the next level.
Frequently Asked Questions (FAQs)
A User Generated Content platform helps you collect and curate images, videos, reviews, and text (user-generated content, or UGC) from social media channels, so you can use that UGC to boost marketing efforts, build trust among people, and display the brand stories to everyone.
User-generated content is also known as UGC or consumer-generated content. Any kind of brand-specific content that is produced by users or consumers. The best examples of user-generated content are images, videos, reviews, or podcasts.
UGC empowers brands or businesses to make a stronger brand reputation and build social trust between consumers in a new way. By incorporating UGC in marketing strategy, brands can display social proof, engage their customers, and increase conversions.
User-generated content marketing is better than traditional marketing. UGC plays a vital role in your marketing campaigns and increases the authenticity of your brand. Brands can display consumers’ content as social proof on websites.